This IDC study analyzes the status and development trends of China's broadband value-added service (VAS) market, and examine the developments of the broadband VAS market, the broadband VAS value chain, strategy of operators, and future development trends. The study makes forecast for the market in the next five years and provides IDC's recommendations to major market participants.

"China's broadband VASs took off in 2006. Operators have already begun to carefully study consumer demands and gradually improve business models of broadband VAS. Broadband VASs like online gaming and IPTV will drive the broadband market further over the next five years," says Kevin Li, senior research analyst, Telecom Research Group, IDC China.